Velvette is an underwear brand which is adapted to the morphology of each feminine body. Created in soft and light fabrics, every piece reflects the state of mind of its designer, both feminine, glamorous and refined.
Who are you?
Velvette, designer since 15 years. I worked for beautiful brands and I created Velvette Underwear in 2011.
How did you start in fashion?
Since my childhood... My cousin worked for Chanel, the house of Chloé teached me how to stitch, I was passionnate.
How would you define your style?
My style is inspired by vintage but I like to turn and to twist some pieces. It is basically simple lines with an important work on the details and on the choice of the fabrics... An oniiric, delicate and rock universe.
A few words about this collection...
This is my first underwear collection. It is oniric and sensual with second skin fabrics, sculpting laces, delicate ribbons and handmade flowers. Like a real jewel. I attach importance to the breadth that are designed for each morphology : high waist panty to the long-line bra with a giant bow. It is an ode to the delicate and refined femininity...
What's your favorite piece in our selection?
What are you most proud of?
To work with french manufacturers and begin to developp some collaboration around the project. I think about Selva, a movie realised by Rober Holden for the launch of this first collection.
Where do you manufacture your products?
I produce in France, since the beginning. And the ribbons are Japaneese.
Where can we find your collection?
At the Galeries Lafayette in Paris. In Japan and soon in the United States and Canada.
If your brand was a music, a movie, a cocktail...
Perfect Day of Lou Reed.